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Dear CTJPA Global Partner, 

We are pleased to invite you to apply China Toy Expo 2025 VIP Program, time to unlock the VIP benefits for this wonderful event.

VIP Buyer Benefits

Register before 15 September 2025 to be eligible for exclusive VIP Buyer Benefits.

  • Complimentary hotel accommodation for 3 nights
  • Two lunch coupons two days
  • Free access to the VIP Buyer Lounge
  • Free business matchmaking service
Unlock CTE VIP Benefits
Key Figures Preview
230,000
Square Meters
2,500+
Exhibitors
5400+
Toy Brands
2,600+
IPs
450+
Art Toy Brands
10,000+
New Debut Toys
5,000+
New IP-licensed Toys
1200+
Certified Suppliers
Highlights of China Toy Expo 
Stay Ahead of Toy Trends

Explore 10,000+ new product launches this octoberInclude art toys, plush toys, educational toys……. Integrating technology and play, 100+ debut AI Smart Toys empower you to keep ahead of the toy industry.
Connect with Top Toy Brands

Discover 40+ trending Chinese toy brands such as Pop Mart, TOP TOY, TOi, 52 Toys, Blokees, KAYOU, and more. Network with 100+ global leading brands including Disney, LEGO, Hasbro, Mattel, Funko, Bandai, TOMY, HAPE, MGA, ……
Expand Toy Product Line
 
From classic to trending, explore core toy categories: Wooden & Bamboo Toys, Remote-Control Toys, Plush Toys, Educational Toys, Hobby & Model…… Uncover emerging variants such as blind boxes, figures, mechas, food toys, soft vinyl, and collectible statues.
Source from Certified Suppliers

Connect with 1200+ high-quality export factories. Access one-stop sourcing from 270+ "Best of ODM/OEM" suppliers and 700+ certified export-ready suppliers on-site. Expand your supply chain with reliable, efficient partners to boost your business growth.
One platform, 5,400+ Brands
China Toy Expo (CTE) has become the top choice for leading global and domestic brands seeking to expand into the Chinese market.

More than 800 top-tier international brands from over 30 countries and regions, including LEGO, POP MART, Mattel, Hasbro participate exclusively in the show.
Pre-register for CTE 2025
Concurrent Exhibition

*About CTJPA

Founded in 1986, China Toy and Juvenile Products Association (CTJPA) is the only nation-wide non-profit trade association representing the interests of Chinese toy and juvenile product industry. The registered members of CTJPA consists of toy and baby product manufacturers from more than 30 production hubs, distributors/retailers from 330 major cities of China, and multinational toy company from the US, Europe and Japan.

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Need Help?  Contact us at frieda_wang@tjpa-china.org

Copyright @China Toy and Juvenile Products Association

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